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How To Break Into The Wholesale Fashion Business – Part Three
By Robert C. Potter


Complete information about both fashion trade shows can be found at their respective websites, OffpriceShow.com, and Magiconline.com. If you don't have the time to find wholesale fashion suppliers by attending trade shows, then I would suggest that you subscribe to the trade magazine that the Off-Price Specialist Show (OffpriceShow.com) provides. You can find subscription details on their website.

You can also find wholesale fashion suppliers from the Magic website, (Magiconline.com) but it will take some patience. There are a lot of designers and retailers listed as well. Finding wholesale fashion suppliers can take some work, because most of the attendees are not listed specifically as wholesale suppliers.

You will have to search each company's description in order to find out who is a retailer showcasing a new product, or a wholesale supplier looking for new customers. To search their website, (Magiconline.com) access their attendee information link located at the top of their homepage. From the drop down menu, use their "exhibitor search" feature to find the product of choice.

There are other trade shows and publications that can lead you to wholesale fashion suppliers. I can't name them all here, and you will have to conduct your own search for suppliers. But, to get you started, if I could only suggest just one supplier of wholesale fashion merchandise it would be DLMOffprice.com.

They buy below wholesale fashion clothing from Federated Stores, which owns Macy's and Bloomingdales. DLMOffprice.com purchases Macy's customers returns and shelf pulled merchandise. They also purchase overstock, cancelled orders, and out of season clothing from various manufacturers of brand name and generic clothing.

Chances are, if they don’t have what you are looking for, they are able to find it through their various contacts and longevity in the wholesale fashion business. Please remember one important point. Don't be surprised if some fashion lines of clothing or handbags will not be available to you through the wholesale fashion distribution chain.

There are companies such as the Louis Vuitton organization that will never let their products be sold to the secondary wholesale market. They protect their brands fiercely, and will destroy their products rather then release them to any off-price apparel dealer, clothing wholesaler, or jobber.

If you find yourself in a position where you can't find the type of wholesale fashion clothing that you want to sell, or don't have the cash to meet a wholesale suppliers minimum purchasing requirements, then just don't limit yourself to wholesale fashion clothing. Fashion accessories like costume jewelry, earrings, and necklaces can be an alternative product that is worthy of consideration.

Just stroll the shopping malls, grocery stores, or just about any public forum today and you will find, more often that not, that most women are wearing at least one set of earrings, a ring, or, at the very least, a necklace. I would also venture to guess that most of the jewelry that they adorn is not expensive diamond earrings or jewel encrusted watches.

Some women buy jewelry that speaks to their sense of style, or as a matching piece for a particular item of clothing. Other woman purchase jewelry that is visually appealing, and doesn't resemble any style of high fashion jewelry that carry names like Tiffany or Harry Winston. Not everyone can afford that kind of luxury and cost is not always a factor when picking out jewelry items.

There are a few distinct advantages when considering a wholesale fashion jewelry business. The product variety among wholesale fashion jewelry suppliers and manufacturers is immense, as well as your choices of styles and designs. Whether you choose to sell the costume variety, or pieces that are on the upside of one hundred thousand dollars, the wholesale fashion jewelry business provides a hundreds of jewelry designs and price flexibility.

Carving your niche in the marketplace, or specializing in a specific type of jewelry requires research. One place to start, at least for costume jewelry statistics is MarketResearch.com. One report that MarketResearch.com provides is the "Costume Jewelry And Novelty Manufacturing Industry In The US And It's Foreign Trade".

You have to purchase the full white paper in order to view it in its entirety. However, the online summary of the report should be enough to get you up to speed about the popularity, companies, and countries that supply Costume Jewelry in the United States and abroad.

If you want a fee paid in-depth market data about fashion jewelry or clothing, then the NPD Group (NPD.com) is the company for you. They have a team of experts in marketing research which tracks consumer spending and merchandising trends. They not only report on the fashion industry, but just about any product that is a popular consumer item.

Click here to go to part four of How To Break Into The Wholesale
Fashion Business - By Robert C. Potter.

 

    

 
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